According to a 2014 study by Mass Merchant, 16% of unplanned purchases were due to a display noticed while shopping. Other studies show that shoppers make 82% of their buying decision in the store. If you operate a business, you probably understand why it’s crucial to use signage. It is an essential tool for any business looking to increase its brand recognition and stand apart from the competition.
There are different kinds of signage you can use for your brand. Some are ideal to be used inside your business while others make a great outdoor marketing tool for the storefront. Banner is one of the most widely used types of signage. It’s used for trade fairs, exhibitions, in-store product promotion, product print backdrops among other application.
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This is the season when many master jewelers and custom jewelry designers are very busy. In fact, between Christmas and Valentine’s Day a number of couples will get engaged, renew their vows, or celebrate an anniversary. For many of these occasions, a special piece of jewelry will help commemorate the event. From custom engagement rings to other pieces of handcrafted jewelry, finding a trusted jewelry store is important.
In addition to finding a store and selecting a piece, many couples and individual buyers take the wise step of purchasing jewelry insurance for their expensive Continue Reading No Comments